Click on the link below:
Follow the activities below
Please
TASK 1 - Please watch the Animoto video below and complete the questions in your booklet
https://animoto.com/play/jA8Zak3sqKYVlohaeC1DkQ
TASK 2- 4 in your booklet you need to watch the 4 media You tube video and
http://prezi.com/nyppyz9lqiyg/?utm_campaign=share&utm_medium=copy&rc=ex0share
Wednesday, 23 September 2015
Sunday, 22 February 2015
BTEC Level 3 Year 1 - Unit 30 Advertisement Production for Television
Aims
The
aim is to introduce learners to the medium of TV Advertisements
Objectives
By
the end of the session learners will be able to:
Ø Explain the definition of
advertising
Ø State different narrative,
forms and styles of advertisements
Ø Analyse a TV advert using a
given framework
Create a post labeled - Unit 30 Advertisement Production for Television and copy and paste the following information. Answer all the questions.
Activity 1
What is advertising?
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What is your favourite
advert and why?
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Activity 2
Using the
information given in the handout about facts of advertising answer the quick
quiz questions below.
- What does ASA stand for?
- What can influence the
cost of an TV advert – (time and popularity of the show)
- Why do advertisers have
target audiences?
- What needs to be in an advert in order
for it to be effective?
- What impact does society
have on advertisements? And why do advertisers need to use what is going
on in society today to sell their product/concept.
- Why do advertisers use
sound or music in adverts? Give your own example of a piece of music or
song you have heard in a television advert.
Activity 3
Advertising
is regulated by the Advertising Standards Athority (ASA http://www.asa.org.uk/) and OFCOM. http://www.ofcom.org.uk/
1.Name
a code from the Advertising Standards Athority?
2.
Give me an example when an advert might break that code.
Activity 4
Use the set of cards
provided, match up the key concept to the definition and example . The first
one has been done below for you.
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Key Concep
Animation
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Definition
Animation is where a
series of still images are linked together as part of a timed sequence. This
makes the image appear to move. This is the same technique used when making cartoons. |
Example
Toyota Yaris vs Gadget Guy – Car advert with a character who is animated and
sings in the style of M&M
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Narratives, Forms and
Styles of Advertising
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